Actor Swara Bhasker recently found herself at the centre of an online discussion after a video of her preparing Iftaar during Ramadan began circulating on social media. What was intended as a simple glimpse into her personal routine unexpectedly drew attention for a different reason — viewers noticed the use of a Nestlé product in her cooking. Soon after the video went viral, several social media users pointed out that Nestlé appears on boycott lists linked to the Palestinian cause, which are part of broader global campaigns encouraging people to avoid certain brands perceived to have connections with Israel. As the conversation gained traction, Swara chose not to remain silent and addressed the issue directly through a follow-up video.
In her response, Swara acknowledged the feedback and clarified that while sharing her Iftaar preparation — which she described as one of the few dishes she knows how to make — she had used Nestlé Milkmaid without realising its inclusion on boycott lists. She admitted that the association did not immediately occur to her at the time. However, she was quick to reiterate her commitment to ethical consumption and described herself as a supporter of the Boycott, Divestment and Sanctions (BDS) movement. Swara shared that she makes an effort to align her daily choices with these principles, especially when it comes to personal products, while also acknowledging that navigating such decisions can sometimes be challenging. She expressed gratitude to those who pointed out the issue and assured viewers that she would be more mindful in the future.
Her candid response struck a chord with many online. While the initial video had invited criticism, the follow-up message shifted the tone of the conversation. Supporters praised her willingness to listen and engage rather than dismiss the feedback. Many described her reaction as an example of accountability and growth, turning what began as backlash into a broader dialogue about personal responsibility and the complexities of ethical consumption in everyday life.
Beyond the online discourse, Swara continues to remain active professionally. She was recently seen alongside her husband Fahad Ahmad on the reality show Pati Patni Aur Panga, where real-life celebrity couples participate in light-hearted challenges. Meanwhile, she is gearing up for her upcoming film Mrs Falani, a social comedy-drama that will see her portray multiple roles across different regions and dialects. As conversations around her recent video continue, Swara’s response has shifted the narrative from controversy to constructive dialogue.